We all want an edge over our competitors, yet the modern digital business arena demands aggressive marketing and in the SEO industry, an agency is only as good as their current performance. Market leaders attract all the big clients, as you would expect, so when surfing the net looking for an SEO agency, check out their client list.
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Award Winning Agencies
These are the high fliers and if you would like to join forces with the top SEO performer, check out King Kong’s new website, an award-winning agency with strong ties in Australia, NZ and Europe that has recently expanded into the US. You’ll get a little tired scrolling through the long list of industry award and well-known clients, but it is a reflection of their performance. Much like a soccer coach is only as good as his last 3 games, the SEO agency that wants to remain at the top of the tree must deliver every time!
Making Initial Contact
These people are friendly, fun and they know their stuff! Once they get some info on your business, they carry out a thorough digital audit to determine the current status of your online profile. This gives the technicians a starting point, so to speak and with the data they already have, they can begin to identify target groups – people who are interested in your product or service – and create a digital marketing plan that delivers the desired results. Here is an article that looks at how local media can help a small business.
Range of Strategies
The leading SEO agency has many powerful analytical tools and strategies and they adopt a tailored approach, taking each client on their own merits. You might provide a local service and wish to focus all your digital marketing on localised SEO, or you might be trying to break into a new market, which requires branding. Social media is perhaps the most powerful of all digital platforms and this is certainly something you should focus upon, regardless of your chose industry.
Digital Marketing Plan
Withing a few days of you making the initial enquiry, the agency would present you with a unique digital marketing plan, created specifically for your business. This would comprise of several strategies that might include the following:
- Search engine optimization
- Social media marketing
- Keyword insertion
- Pay per click advertising
- Link building
Once you approve the plan, the work can begin and you can expect to see results in just a few weeks; with the primary aim of driving traffic to your platforms, the SEO agency analyzes every bit of traffic data and is therefore able to tweak the services. If you run a shopping cart website, you need to tell your logistics provider to get ready for a lot of orders, while the SEO agency would likely recommend making some changes to your company website, with specific keyword insertions to boost your Google ranking. Click here for US government information about digital marketing and how it can boost your business.
Finding the right SEO agency is easy if you know what to look for and hopefully, this article will help you to hook up with the best digital marketing agency and they will work their magic on your business.