Twitter to begin testing 280-character limit for tweets

Twitter to test longer tweets to drive engagement

Twitter users can now express themselves even more easily as for the first time in 11 years, the social networking site is testing to double the 140 character limit to 280 for its tweets. The micro-blogging website in a blog post on Tuesday announced that it has been testing a 280 character limit tweet posts.

Twitter researched how characters can actually convey double the amount of information per character in languages like Japanese, Korean and Chinese, compared to other languages such as English, Spanish, Arabic and French. The thing is, you can express a lot more in a single word when you're writing in Japanese or Chinese compared to English, which is one of the reasons why the company made a decision to increase the count for languages like English or French, etc. BBC pointed out that "marketers will have more characters with which to get their message across, which might make Twitter a bit more cash". In March, Twitter stopped counting @replies from the 140-character limit. "140 was an arbitrary choice based on the 160-character SMS limit", said chief executive Jack Dorsey in a tweet announcing the update. Rosen says that some languages, such as Japanese, allow people to convey nearly twice as much information from the same number of characters.

N. Korea releases propaganda photos of United States bomber, supercarrier under attack
The U.S. military flew B-1B bombers and F-15 fighter jets near North Korea over the weekend in a show of strength to Pyongyang. That's in addition to cyberwarfare capabilities, a biological weapons research program and a chemical weapons stockpile.

The company has recognized that people might feel nostalgic about 140 characters but, also emphasized the "power" that this move will bring about. Clearly saying what you want to say in just 140 characters is quite challenging for a number of users, especially with languages that use a number of characters to express just one word. We've already seen Facebook hit publishers with decreased reach, as well as increased investment toward video content, and Instagram is heavily rumored to be trying out a new 4×4 grid to replace their classic 3×3 tile look.

"Twitter is about brevity", she said. "That is something we will never change", said Twitter in a blog post.

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